All Campaigns Case Study · Multi-Brand Sweepstakes

Best Summer Ever, one $5K splash.

A Water Safety Month sweepstakes pooling five family brands into one $5,000 giveaway — turning a seasonal safety message into a shared audience-growth moment.

0

partner brands, one sweepstakes

$5,000

prize pool

Water Safety Month

campaign tie-in

Best Summer Ever Sweepstakes — Goldfish Swim School, Little Tikes, Cocomelon's The Melon Patch, EEZ Co., and EO Products
The Campaign

Five family brands, one Water Safety Month splash.

Best Summer Ever pooled Goldfish Swim School, Little Tikes, Cocomelon’s The Melon Patch, EEZ Co., and EO Products into a single sweepstakes — turning a seasonal safety message into one shared moment a family could enter once and meet every brand behind it.

Goldfish Swim School Little Tikes Cocomelon’s The Melon Patch EEZ Co. EO Products
The Challenge

Five family brands, one summer moment.

Goldfish Swim School, Little Tikes, Cocomelon’s The Melon Patch, EEZ Co., and EO Products each wanted more reach heading into peak summer — without the cost or complexity of running five separate promotions.

Our Approach

One sweepstakes, five brand audiences pooled together.

We built a single $5,000 giveaway timed to Water Safety Month, giving each brand equal billing and pointing all five audiences at the same entry page — turning five smaller lists into one larger, shared moment.

The Result

A recent launch, already reaching families across five brand communities.

The sweepstakes is in market now, combining the audiences of five trusted family brands into a single Water Safety Month moment — full performance data to follow as the program wraps.

View the live entry page →