All Campaigns Case Study · Multi-Brand Sweepstakes

Fall Into Family Time, seven brands strong.

tonies USA joined with Lovevery, Kyte Baby, Tushbaby, Radio Flyer, Stride Rite, and The Step2 Company — six brands families already trust, behind one $4,500 giveaway.

0

partner brands, one giveaway

$4,500

prize pool

Fall

seasonal tie-in

Fall Into Family Time Giveaway — tonies USA, Lovevery, Kyte Baby, Tushbaby, Radio Flyer, Stride Rite, and The Step2 Company
The Challenge

Seven brands, one crowded fall shopping season.

tonies USA wanted a fall moment that stood out from the noise every family-focused brand competes with in Q4 — without a media budget big enough to do it alone.

Our Approach

A giveaway built on brands families already trust.

We paired tonies USA with Lovevery, Kyte Baby, Tushbaby, Radio Flyer, Stride Rite, and The Step2 Company, building a $4,500 giveaway around a shared fall family-time theme — and pointing all seven audiences at one entry page.

The Result

A recent launch, backed by seven trusted family brands.

The giveaway is in market now, combining the audiences of seven family brands around a single fall moment — full performance data to follow as the program wraps.

View the live entry page →